Protect the environment while playing

We give the money generated through ads, inApp purchase and Tokens to NGO’s that protect the environment

“Plant a tree in the game, we plant it in the real world”

Play fun mini-games
Earn $MyLovelyCoin

Win challenges and earn prizes


Our mission :

  • Create a community of 100 million players to protect the environment
  • Plant and protect 1 billion trees
  • Clean 1 million tons of plastic from the ocean

Chose a NFT
Lovely Volunteer

Build your Island –  Plant trees – Clean the ocean –  Invite your friends

The My Lovely Coin ($MLC) Ecosystem MLC

My Lovely Planet is launching the eco-friendly token My Lovely Coin ($MLC) on the energy efficiant blockchain Tezos to accelerate its positive impact on the environment

Built on Tezos

  • Fast efficient and ecofriendly Blockchain
  • Secure Ecosystem

Play2Save - Environmental Treasury

  • 10% of all $MLC supply
  • Dedicated for the financing of environmental causes
  • Objective of 100 millions dollars fund in the next 3 years

Play2Earn - Community treasury

  • Dedicated for rewarding players
  • 20% of initial $MLC supply

NFT Marketplace

  • NFT Volunteers
  • NFT Buildings
  • Earn $MLC

$MLC tokenomics MLC

A fixed supply of 1 000 000 000 $MLC are going to be minted


Public Sale : 1 year every quarter

Private Sale : 2 years every quarter

Team : 3 months cliff and 6 years every semester

Advisors : 3 months cliff and 4 years every semester


September 2020

Concept and Idea - Development begins

December 2020

First private alpha test of Free to play mobile game on Android

June 2021

Crowdfunding and starting of social network communication (20k followers in 1 month)

December 2021

Second beta testing with broader audience on Android and Iphone

May 2022

Second beta version / 4 casual games included / Multiplayer

June 2022

Private sale of My Lovely Coin ($MLC)

September 2022

Public Sale

Q4 2022

NFT sale

Q4 2022

International mainstream Launch of My Lovely Planet Android/Apple In-house MLP-NFT Marketplace released IDO


Communities and social network feature Minigames competitions Outsourcing of casual game creation Play to Earn

Meet our team TEAM

We are a team of blockchain experts, game designers, developers and growth experts. We all want to put our expertise to make My Lovely Planet vision comes true. Come and join us in our journey !

Senior Unity Developer & Art director
Unity Developer & Game Designer
Expert Blockchain Architect
Ethical Advisor | President Sea Shepherd France
Fullstack and Blockchain Developer
3D designer
Technical Project Manager

Awards and partners Awards

Partner NGO's